Direct Mail Marketing, a powerful medium, a personal touch!

Direct Mail, also known as admail, is the delivery of advertising material directly to recipients of postal mail. This forms a significant sub discipline of direct marketing. We’ve become one of the leading direct mail marketing companies in Poynton by concentrating on the core areas of the direct mail business:

• Complete direct mail production service
• Expert Database and application data management
• Specifically filtered data procurement
• Design services
• Overall campaign management

Due to the nature of Direct Mail each letter is literally designed to reach an specific individual. This means a more accurate targeted audience than other advertising mediums such as TV, Radio or Newspaper. Data can be filtered to suit a particular demographic or niche so Direct Mail can focus on a specific audience.

An example would be to send a promotional mail to all listed Architectural and Property Development companies in Cheshire whom have 500+ employees and have a good credit rating. Our data procurement centers and database expertise make this possible. Direct Mail is a flexible physical marketing medium and can be used to complement other marketing techniques including email marketing, search engine marketing and traditional media marketing techniques.